In this course you’ll learn:

1. Understanding the potential of LinkedIn Advertising
2. Defining target audience and creating advertising strategy
3. Setting up a LinkedIn Ads account and creating campaigns
4. Selecting appropriate ad formats and targeting options
5. Crafting compelling ad copy and visual content
6. Optimizing bids and budget for maximum impact
7. Measuring and analyzing ad performance
8. Continuously refining and adjusting ad strategy
9. Incorporating LinkedIn Ads into wider marketing efforts
10. Maximizing reach and engagement through LinkedIn Advertising.